Case Study


Vernal Amaro, father of Thomas Amaro, was an agricultural icon. Their family, along with other pioneers secured financing early on to develop and farm over 105,000 acres of farms and packinghouses throughout California, Texas, Louisiana, and Australia. This is the lifeblood of their family and has been since before he can remember.
They worked side-by-side, observing firsthand while actively listening, then doing what was right, always at risk of failure while ultimately being taught respect and humility. They learned to lead by example, and there is no shortcut to hard work. But mostly, always make time to invest in the roots of agriculture that go deep. By creating and understanding fresh food supply chains they can develop lasting and sustainable relationships with the people that help to produce our goods. They know that family is the heart of everything, and with this intent, they value every client and team member.

Services we provided:

Client's Goals and Objectives

After we partnered with Amaro CBD, They had the following objectives in mind:

  • Create a visually appealing and user-friendly e-commerce website to showcase Amaro CBD’s skincare products
  • Provide comprehensive information about the company’s mission, values, and commitment to sustainability
  • Enable easy navigation and browsing for customers interested in purchasing CBD skincare products
  • Establish the website as a trusted platform for customers to learn about CBD skincare benefits and make purchases
  • Increase brand visibility and attract customers passionate about natural skincare and sustainability

Challenges Faced

Despite the clear objectives set forth by Amaro CBD, several challenges were encountered throughout the project:

  • Balancing the need for an attractive and user-friendly website design with the technical requirements of an e-commerce platform
  • Incorporating detailed product information and CBD skincare benefits while maintaining a clean and organized layout
  • Ensuring compliance with regulations and guidelines surrounding the sale of CBD products online
  • Addressing potential concerns around customer trust and credibility in the CBD skincare industry
  • Creating a website that effectively communicates Amaro CBD’s commitment to sustainability and family values

Website Development

To translate Amaro CBD’s vision into a reality, we went through the following steps:

  1. Designed a visually appealing and intuitive e-commerce website layout that reflects Amaro CBD’s brand identity and values
  2. Developed clear and informative product descriptions for each skincare product, highlighting the benefits of CBD and natural ingredients
  3. Implemented user-friendly navigation and search functionalities to facilitate easy browsing and shopping
  4. Integrated secure payment gateways and shipping options to provide a seamless purchasing experience for customers
  5. Ensured compliance with regulations and guidelines for the sale of CBD products online, including age verification and lab testing information

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In conclusion, our collaboration with Amaro CBD has resulted in the successful development of a visually appealing and user-friendly e-commerce website that effectively showcases the company’s CBD skincare products. By overcoming challenges such as regulatory compliance and addressing concerns around trust and credibility, we’ve helped Amaro CBD achieve their goals of providing customers with high-quality CBD skincare solutions rooted in sustainability and family values. As the company continues to prioritize fresh food supply chains and develop lasting relationships with producers, we remain committed to supporting their mission of providing customers with natural and effective skincare products that promote wellness and beauty.

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